Make Pt0654
@ Maker Faire MAKE’s Phil Torrone and Limor Fried of Adafruit Industries talked about emerging opportunities for makers to create and sell their work – here are our slides and notes – ZIP (27mb). EDN also has a write up. Each year we’ve seen more and more makers do what they love (making) as a full time job, we put together some of the observations, trends and more on how you could go about doing this too. After our talk we met about a dozen kit makers, we hope to have their kits in the MAKE store soon!

  • Keith Neufeld

    Do you have a video of the talk posted? I’m thinking about making a couple of kits and I’d love to watch the talk!

  • Anonymous

    Step 7: “This is a demo, so lie.”

    What a great way to gain the trust of the customers & get your shoestring business off to a roaring start!!!

  • Phillip Torrone

    please don’t take each word literally from a slide or notes, it’s a presentation, the context is important.

  • Limor

    when i say “this is a demo, so lie” i dont mean ‘lie outright about what it is and what it does’. What I do mean is that the demo/photography should be adapted for the best example. Use of fast forwarding, cuts, montage, etc.

    For example, is the product page for SpokePOV. the animated gif is created by two still photos. *Obviously* its not a real video because the pedals arent spinning. However, taking a photo while the bike is moving is hard, even tho it looks the same. The other kits I sell are photographed assembled, with accessories, doing something. Now *obviously* they dont come assembled, but the ‘final photo’ is the best indicator of the kit.

    Thus the ‘demo’ is a ‘lie’.