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@NYC Toy Fair 2009 – The “Erector” brand is still around, but sadly it’s in name only (they sell robot iPod docks now, I’m not kidding). I’ll have a post with those robots later today but we did discover the idea of the “Erector” set is back and it’s coming from a German company called “eitech”.

They have building packs, projects and straight up bags of parts. These were one of my favorite “toys” at the Toy Fair this year. Sturdy, smart, cold, metal and German. Here’s a bit about them and their products from their site…

Our world of brands is characterised by high quality products “made in Germany”. Whether young or old everyone can playfully gain experience in the world of the technology. EITECH creative metal building sets promote the motor function, creativity and adaptability. From the Beginner – Set to the Experiment-Set our component systems are high appreciated by children, parents, grandparents, teachers and engineers. All component systems and construction units are sheetingable with one another and expandable. From a easy and safe assembly by means of classical screwing technology guarantee stable metal designs result. With most of the Metal Building Sets you can bulit up different models.

From 5 years onward we recommend to start with our BEGINNER component system set. Here your children build and fit with agefair tools and large volume plastic parts. The detailed step- by- step- instructions help to assemble the models successfully. Each component system contains a toy figure additionally.

With the CONSTRUCTION SETS you can start at the age between 6 – 8 years. Graduated by degrees of difficulty metal buliding set assortment accompanies your whole technical designer life. Depending upon your kit from simple to most fastidious close-to-reality- models can be built with more than 2500 parts. Due to all construction units being sheetingable with one another, the creativity of the young engineer encounter no borders. With most of the models the technical designers learn the functionality of different drive systems in detail additionally .

The Experiment Sets give an idea of the fundamental technical and electronic functions which are founded in the world of technology. Complex functions of transmissions and electro-technology can be illustrated by properly fitting components. Recommended to start from 8 years onward an amusement of light, sound and movement.

Phillip Torrone

Editor at large – Make magazine. Creative director – Adafruit Industries, contributing editor – Popular Science. Previously: Founded – Hack-a-Day, how-to editor – Engadget, Director of product development – Fallon Worldwide, Technology Director – Braincraft.


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