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d barcode Making UPC barcodes less boring

I always assumed messing around with your product’s barcode for marketing purposes was, like, a violation of the Geneva Convention or something. Like if you tried to turn your packaging’s boring rectangular barcode into a zebra, or whatever, you’d start to get late-night phone calls from Brussels: “Nice supply chain you have there. Be a shame if something were to, you know, happen to it.” Turns out nobody really cares, so long as it scans, and there’s now a Japanese firm that specializes in barcode funification (although it seems like any competent graphic designer could probably do it just as well). [via Neatorama]

Sean Michael Ragan

I am descended from 5,000 generations of tool-using primates. Also, I went to college and stuff. I am a long-time contributor to MAKE magazine and My work has also appeared in ReadyMade, c’t – Magazin für Computertechnik, and The Wall Street Journal.

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