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 Assets Images 4 2010 02 500X 2010Computerengineer
Computer Engineer Barbie via Gizmodo

This is actually wonderful. Barbie’s had 124 careers since 1959, ranging from Stewardess to Paratrooper. Today she gets her 125th: computer engineer. You can tell she’s smart ’cause she’s got glasses, and reads nothing but binary.

Barbie’s latest career move is also significant for being the first decided entirely by online vote. Though maybe it’s not so surprising that the internet community was especially inclined to see a Bluetooth-rocking geektastic Barbie.

“All the girls who imagine their futures through Barbie will learn that engineers – like girls – are free to explore infinite possibilities, limited only by their imagination,” says Nora Lin, President, Society of Women Engineers. “As a computer engineer, Barbie will show girls that women can turn their ideas into realities that have a direct and positive impact on people’s everyday lives in this exciting and rewarding career.”

Thoughts? What Barbie would you like to see for kids to celebrate?

Phillip Torrone

Editor at large – Make magazine. Creative director – Adafruit Industries, contributing editor – Popular Science. Previously: Founded – Hack-a-Day, how-to editor – Engadget, Director of product development – Fallon Worldwide, Technology Director – Braincraft.


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Comments

  1. ruke47 says:

    It appears that the binary on her laptop’s screen, repeated over and over again, is 0×69, 0×69, 0×69…

    You know what? I’m willing to call that an ASCII ‘E’ if you are.

    1. Morder says:

      if you look really carefully the binary on her screen spells out “BarbieBarbieBarbie”…

  2. EngineerZero says:

    She actually has perfect vision. The glasses are for an Augmented Reality display.

  3. tgmake says:

    I have a 3 year old girl and she picked up her first Barbie doll last month. The way she stared at it the first night was really revealing, she was really focused on the details and it hit home how much Barbie dolls have an influence on girls.

    Even though it’s nothing more than a doll with a computer and eyeglasses, it’s a first step. I want nothing more than my daughter to be healthy, happy and self sufficient, so if there is a Barbie that has a computer job and it reinforces some of the things I try to teach her, that’s better than what we have now.

  4. craig says:

    Now there’s ‘divorced Barbie’. She comes with Ken’s dream house and half of Ken’s stuff.
    ba-da-bum.

  5. Dustyn Roberts says:

    This is great! I got a link from a female friend (computer science major in undergrad) a while ago asking me to go to the Barbie website and vote for computer engineer. I’m so happy to be a part of the winning team! As a mechanical engineer myself, I’ll support anything that makes engineering more visible and accessible to young girls.

  6. StefanJ says:

    Barbie’s laptop has the cyan screen of death!

  7. Daniel says:

    Ok first lets get something correct here, Barbie was NEVER a paratrooper…she was a soldier. A Paratrooper is a front line battle ready unit soldier and under federal and military law, women CANNOT be assigned to a front line combat unit. Yes there are women over in Iraq and Afgahannie but not one of them is in a front line unit. They are all in Rear Echelon support units. How do I know this? I spent three years with the 101st Airborne Rangers 22nd Combat unit which was later (in the 80′s) rolled into the military unit known as the “Night Stalkers” (google it)

    So how about Barbie doing something that she never has done before? How about the new “Wife and Mother” barbie? As I keep telling my sisters in law, my job is important yes…but there is no more important or difficult job anywhere on the planet then being a wife and a mother. That is why most men would pound you into small chunks if you dared say anything bad about their mothers or their wives or their children as even if they dont admit it, they know this to be a fact as well.

    1. fubarator says:

      Daniel, are you serious? Let me familiarize you with American culture. My kid is bombarded by Disney movies that inculcate the wedding/marriage thing. Miles of aisles of pink plastic baby dolls to promote the motherhood thing. Do not worry, the “wife and mother” thing is covered and if I have my way the “rewarding career” thing will be too. Computer Barbie is great and we need more like this.

      1. volkemon says:

        Inculcate…cool! a new word!

        inâ‹…culâ‹…cate
          Pronunciation [in-kuhl-keyt]

        –verb (used with object), -cat⋅ed, -cat⋅ing. 1. to implant by repeated statement or admonition; teach persistently and earnestly (usually fol. by upon or in): to inculcate virtue in the young.
        2. to cause or influence (someone) to accept an idea or feeling (usually fol. by with): Socrates inculcated his pupils with the love of truth.

        Thanks! Was not part of my vocabulary before.

      2. Daniel says:

        fubarator and Bayne PUH-LEAZE!! Barbie can no more be a Paratrooper then either of you can live on the sun. And I dont care WHAT google has to say Bayne. I know she is not real but she is suppose to be a role model for the young girls, so why try and show them this when women are banned under federal law and the UCMJ (Uniformed Code Of Military Justice) from ever serving in a combat unit? And a Paratrooper IS A COMBAT UNIT!!! How do I know? I was with the 101st Airborne 22nd Combat for over 3 years and my MOS was demolitions. Yes we had women who trained with us and won the badge, but NO WE DID NOT have one woman in our unit nor division unless she was with support or a nurse/doctor and these were rear echelon units and not front line units. So again…if she cannot be one, why try and show her as one??

  8. Bayne says:

    Actually, Barbie was a paratrooper (google it) She was also a musketeer in a movie my youngest watched this weekend…I don’t think federal or military law applies to imagination. That’s a great thing about Barbie; Barbie can be anything she wants. My girls get bombarded with enough stereotypes as it is. Go Barbie!

  9. Jollyrgr says:

    The binary on Barbie’s screen translates to her name. I guess she’s the girl in the red dress from The Matrix.

    Binary Hex Dec Ascii
    ==========================
    01000010 42 66 B
    01100001 61 97 a
    01110010 72 114 r
    01100010 62 98 b
    01101001 69 105 i
    01100101 65 101 e

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