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This animation, done by NYC’s Tronic Studio, for AXA, a French insurance company, is faux stop-motion, faux papercraft, all 3D Studio Max.

Tronic Studio

Gareth Branwyn

Gareth Branwyn

Gareth Branwyn is a freelancer writer and the former Editorial Director of Maker Media. He is the author or editor of over a dozen books on technology, DIY, and geek culture. He is currently a contributor for Boing Boing and WINK Books. And he has a new best-of writing collection and “lazy man’s memoir,” called Borg Like Me.