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MAKE Audience

MAKE readers are technology enthusiasts and weekend tinkerers with the desire to experience and express their own personal power of creativity and invention, by using and sometimes reusing technology to build things that are not instantly obvious.

Motivated by the belief that "everything is hackable," the MAKE reader possesses an uninhibited curiosity with taking things apart, then reassembling in a very unique and often extreme fashion. They are driven by the pride, satisfaction, and the simply joy derived from build-it-yourself technology projects. MAKE is their guide.

Age: 30-54
Sex: 90% male
HHI: $108,900
Education: 85% college graduates

MAKE Print Magazine Advertising Rates

Display
Freq. Spreads Fulls 1/2
1 $7,000 $4,435 $2,795
2 $6,295 $3,995 $2,475
4 $5,589 $3,495 $2,155
6 $5,307 $3,295 $1,995
8 $5,043 $3,125 $1,895
     Premium Placements
Freq. Cover 2 Page 1 Cover 3 Cover 4
1 $5,375 $5,375 $5,145 $5,600
2 $4,755 $4,755 $4,565 $4,965
4 $4,080 $4,080 $3,912 $4,254
6 $3,875 $3,875 $3,720 $4,045
8 $3,531 $3,531 $3,393 $3,680

Marketplace-4 color
Freq. 1/4 Page
1 1,095
2 985
4 885
6 840
8 800

Issue Topic Close Date
March 2008 Magic Jan. 4, 2008
June 2008 Aloft/Aerial April 2, 2008
September 2008 Optics July 9, 2007
November 2008 SteamPunk Sept. 28, 2008
March 2009 TBD Jan. 9, 2009

Online and Newsletter Advertising

For MAKE online and email newsletter advertising rates, please call 707-827-7272.

Ad Specifications

Online Ad Specs and Information
Print Advertising Materials Specifications

Advertising Contact

Katie Dougherty
MAKE Magazine
707-827-7272

Business Development/Partnerships

Dan Woods
Associate Publisher - MAKE Magazine
707-827-7068

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