Sean @ Make: Online makes some astute observations about these rad tattooed Lego minifigs:

This is a viral marketing campaign for some kind of extra-fine point Pilot pen. I love the minifigs themselves, but the campaign bugs me for a couple of reasons: 1) I’ve been Googling around pretty hard and can’t seem to figure out exactly which of Pilot’s many pens these photos are promoting, and 2) nowhere does it explicitly state that the art on the minifigs was actually done with whatever pen they are advertising. So even if I could figure out which one that was, it’s not at all clear that I could actually use it to tattoo my own minifigs. In any case, any kind of super-fine-point permanent maker would probably work.

Becky Stern

Becky Stern

Becky Stern (sternlab.org is a DIY guru and director of wearable electronics at Adafruit. She publishes a new project video every week and hosts a live show on YouTube. Formerly Becky was Senior Video Producer for MAKE. Becky lives in Brooklyn, NY and belongs to art groups Free Art & Technology (“release early, often, and with rap music”) and Madagascar Institute (“fear is never boring”).


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