Pitches with Prototypes: The Pixeldelic Vest


On May 14-15 this year, hopeful innovators and industry experts will gather at MAKE’s Hardware Innovation Workshop. One of the hopefuls will be self-described artist, designer, photographer, scientist, and engineer Joshua Hubert. Josh and others will have a chance to showcase their creations and pitch them in a five minute presentation and demonstration. Workshop attendees will vote for the most interesting and innovative product idea, taking into consideration its application, target market, and commercial viability. The winner will receive a slot on the Maker Faire Innovation Stage to present their prototype the following weekend.

Joshua specializes in creating some of the most amazing illuminated art you are likely to see. He has consulted on many fascinating designs for television, film and stage, including Katy Perry’s peacock costume from your 2010 appearance on David Letterman.


Joshua describes his artwork as “experiments in visual phenomena.” His work is a true blend of science and art, using the scientific method and forming hypotheses, which he then tests through experimentation.

His pitch for the Hardware Innovation Workshop is the The Pixeldelic Vest, a wearable display for performers, fashion designers, advertisers and more. The prototype includes 324 addressable LEDs controlled by a small microprocessor. The multicolored LED vest can display scrolling text and animations. It can even play low resolution video!

Pixadelic Fashion
Pixeldelic Fashion

So what do you think? Is this the next big thing in advertising? Will Pixeldelic vest-wearing models replace street corner sign flippers competing for your attention? How about you artists and performers out there? Will your next stage show include a chorus line of pixel-popping dancers choreographed to stunning effect?

I know one thing for sure. This piece of wearable art is fun to watch! Let us know what you think in the comments below. Or better yet, register to attend the Hardware Innovation Workshop for  a chance to see this and other amazing innovations for yourself.


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Andrew Terranova is an electrical engineer, writer and author of How Things Are Made: From Automobiles to Zippers. Andrew is also an electronics and robotics enthusiast and has created and curated robotics exhibits for the Children's Museum of Somerset County, NJ and taught robotics classes for the Kaleidoscope Enrichment in Blairstown, NJ and for a public primary school. Andrew is always looking for ways to engage makers and educators.

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