Should tomorrow be zero-waste?

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Should tomorrow be zero-waste?
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From Treehugger, here’s an interesting call against recycling. In part:

Lets call recycling what it is- a fraud, a sham, a scam perpetrated by big business on the citizens and municipalities of America. Look who sponsors the National Recycling Coalition: behind America Recycles Day: Coca-Cola, Pepsico, Anheuser-Busch, Coors, Owens-Illinois, International Bottled Water Association, the same people who brought you that other fraud, Keep America Beautiful.
Recycling is simply the transfer of producer responsibility for what they produce to the taxpayer who has to pick it up and take it away.

So let’s remove recycling from the three R’s; it doesn’t belong there, use “repair” instead. Let’s demand returnable bottles and deposits on everything and let’s celebrate Zero Waste Day on November 15 with a returnable bottle of beer.

Seems like a relatively-plausible conspiracy theory, and a confrontational way to frame the issue. But, I’d hate to see anybody delay working on a green-tech project while they wait for more sustainable product packaging… what do you think?

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Luke Iseman

Luke Iseman makes stuff, some of which works. He invites you to drive a bike for a living (dirtnailpedicab.com), stop killing your garden (growerbot.com), and live in an off-grid shipping container (boxouse.com).

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