Maker Pro News: Adam Savage Meets Jack White, Growing a Tote Bag Empire, and More

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Maker Pro News: Adam Savage Meets Jack White, Growing a Tote Bag Empire, and More

Youโ€™re reading our weekly Maker Pro Newsletter, which focuses on the impact of makers in business and technology. Our coverage includes hardware startups, new products, incubators, and innovators, along with technology and market trends. Subscribe todayย and never miss a post.


โ€œWhile Iโ€™m a full-time mom, Iโ€™m also all of the jobs that are associated with running a company.โ€ โ€“ Shujan Bertrand, founder of ร plat

Is Patreon a New Maker Pro Business Model?

Patreonย (@Patreon) co-founder Jack Conteย (@jackconte) has been making the rounds to promote the growing subscription content service, which is expected to distribute some $157 million to its fleet of creators this year.

Public perception casts Patreon as a way to support indie musicians and podcast personalities with recurring payments that buy access to exclusive content. But weโ€™ve noticed an uptick in a significant new phenomenon: makers are using the platform to send their physical creations out to supporters, almost like a maker pro version of subscription box services like Blue Apronย (@blueapron) or Trunk Clubย (@TrunkClub).

A recent roundup of notable Patreon accounts suggests that the trend has already gained a solid foothold. Thereโ€™s Hoodied, pictured above, which sends out a โ€œhoodie of the month,โ€ and Make Waves, which sends out monthly boxes of beauty products, as well as Monster Box, Silverbeam Dolls, and more. In recent years, weโ€™ve often focused on the monumental impact on maker pros of crowdfunding markets like Kickstarter and Indiegogo, nevermind artisan marketplaces like Etsy. Now weโ€™re wondering whether the Patreon model could be a new contender.

Questions remain, naturally. Is the model sustainable? Can it scale? Will backers become fatigued with recurring shipments, and will the project creators be able to maintain momentum? Let us know what you think: MakerPro@MakerMedia.com.

Maker Pro Stories: Shujan Bertrand

A terrific new Make: story profiles Shujan Bertrandย (@aplatsf), the founder of tote bag outfit ร plat. The concept for the elegant bags came to Bertrand after she had assembled a bouquet of wildflowers for a friendโ€™s gallery opening, and the rest is history โ€” as well, of course, as endless hard work and flexibility.

โ€œWhile Iโ€™m a full-time mom, Iโ€™m also all of the jobs that are associated with running a company,โ€ Bertrand said. โ€œSo everything from CEO and Design Lead to messenger and intern.โ€

For more coverage of scrappy maker pros, donโ€™t miss our story about how fashion designer Danit Pelegย (@danitpeleg3d) created an entire collectionusing home 3D printers.

Zingbox Investment Heats Up IoT Security Space

In the wild west of IoT security, Mountain View security outfit ZingBoxย (@ZingBoxSecurity) is rapidly making a name for itself. Weโ€™ve covered the companyโ€™s research previously, and at this yearโ€™sย DefConย (@defcon) conference, one of the firmโ€™s security researchers showed how hospital IV equipment can be hacked by malicious actors.

Now, weโ€™ve received word that Zingbox has scored a modest $22 million investment from Dellย and Triventuresย (@TriventuresVC), a medtech VC fund โ€” which could suggest that the company plans to double down on its work on medical network security, a natural intersection of hardware protection and life-and-death safety.

Jack White and Adam Savage Take on Vinyl Record-Making

For a deep dive into a classic maker pro industry, check out this video in which MythBusters veteran Adam Savageย (@donttrythis) scored a tour of Third Man Recordsย (@thirdmanrecords) with none other than founder and famed musicianJack Whiteย (@jackwhite).

White is famous for his dedication to analog tech, and the duo geeked out about the enduring craftsmanship that goes into creating vinyl records at the labelโ€™s Detroit facility โ€” both the technical process and the appeal of an immutable medium like vinyl in an era when the internet has made it cheap and easy to correct and update recordings.

Elsewhere on the Maker Pro Web

An event this week at Cornell Universityย (@Cornell) highlighted the work of the schoolโ€™s Hardware Accelerator Program, which supports early stage hardware startups. โ€œThe teams are constantly growing and learning about what it takes to build a prototype and become an entrepreneur,โ€ said Entrepreneur-in-Residence Brian Bauerย (@bauerbrianted).

Seattle startup Senosis, which uses the sensors in smartphones to monitor health conditions including asthma and cystic fibrosis, has been acquired by Google โ€” another indication that the search giant wants to make inroads in the growing medtech space.

Make:ย Senior Editor Caleb Kraftย (@calebkraft) reports on how Adafruitย (@adafruit) will soon integrateย CircuitPythonย (@CircuitPython) firmware into its products, and how the move could benefit makers.

Kraft also wrote this week about how adopting a โ€œcontributor covenantโ€ that governs contributor behavior โ€” as Adafruit did with CircuitPython, incidentally โ€” can encourage a more friendly and inclusive developer community.

Indian messaging app Hikeย (@hikeapp) acquired hardware company Creoย (@CREOspeak) this week for an undisclosed sum, prompting speculation about whether (and how) the former player might be interested in entering the hardware market.

And Make: contributor Chiara Cecchiniย (@ClaireCecchini) published two new features about maker pros in the foodtech space: one about how two picklers are expanding a probiotic startup and another about a โ€œfood designerโ€ using vegetable waste to create tasty snacks.

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DC Denison is the co-editor of The Maker Pro Newsletter, which covers the intersection of makers and business. That means hardware startups, new products, and market trends.

DC manages customer stories at Acquia, the digital experience company.

View more articles by DC Denison

Jon Christian is the co-editor of the Maker Pro Newsletter, which covers the intersection between makers and business. He's also written for the Boston Globe, WIRED and The Atlantic.

View more articles by Jon Christian
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