Flatpack cardboard high chair

I just can’t get enough flatpack.

The Belkiz Feedaway is a cardboard portable feeding chair that can be used for temporary situations or where space is at a premium. It is cardboard, easy to assemble for toddlers up to 20 months of age up to 20kg who are away from home. Ideal for temporary and commercial use, the Belkiz Feedaway is safe, strong, folds up easily and quickly and stores away in a tiny space. Ideal for mobile and modern lifestyles.

What do you think, readers? A silly concept that would never work, or is there a cool idea here? [via Inhabitat]