Mister Jalopy on building “better”

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MAKE Contributing Editor, blogger, and DIY iconoclast Mister Jalopy is featured in a New York Times editorial on the Maker movement.

Mister Jalopy’s latest mission is taking the Maker mentality to manufacturers, urging them to make products that consumers can easily maintain, repair, repurpose or even reinvent.

Lately, he has refined his thinking into a presentation arguing that manufacturers of hackable products profit from engaging the Maker mind-set. Instead of churning out disposables, they end up making collector’s items, and legendary brands. They turn customers into fierce advocates.

“I really want companies to start thinking about shared innovation,” he said, “to realize that they’re not selling to customers, but to collaborators.”

And apparently, he can now list “prophet” on his ever-growing list of job titles. Nice.


Mister Jalopy Wants to Make a Better World

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Gareth Branwyn is a freelance writer and the former Editorial Director of Maker Media. He is the author or editor of over a dozen books on technology, DIY, and geek culture. He is currently a contributor to Boing Boing, Wink Books, and Wink Fun. His free weekly-ish maker tips newsletter can be found at garstipsandtools.com.

View more articles by Gareth Branwyn
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