Cooking for Geeks author Jeff Potter on the Today Show

Science

Jeff Potter, author of Cooking For Geeks, appeared on the Today Show recently to show off a cool way to orange up your brownies:

The work started a few weeks before my appearance. A phone call, after seeing the piece on my book in USA Today: “Would you be interested in being on the Today Show?” Of course. Then there’s a flurry of short emails: “What can you show our viewers in five minutes? Something fun, visual, and interesting?” They had a copy of the book and suggested “Brownies In An Orange.” Fun? Check. Visual? Check. Interesting? Depends. There’s not a lot of deep connections to food science here (well, caramelization, oven temp, and how flavors go together). But viewers just want to be entertained, and the producers know what will work on their show. Check.

In the Maker Shed

cooking-for-geeks-glam-400.jpg

Cooking for Geeks by Jeff Potter

Discuss this article with the rest of the community on our Discord server!
Tagged

I'm a tinkerer and finally reached the point where I fix more things than I break. When I'm not tinkering, I'm probably editing a book for Maker Media.

View more articles by Brian Jepson

ADVERTISEMENT

Ready to dive into the realm of hands-on innovation? This collection serves as your passport to an exhilarating journey of cutting-edge tinkering and technological marvels, encompassing 15 indispensable books tailored for budding creators.

FEEDBACK