$15 sneaker – culture hacking

 sneaker – culture hacking

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Knicks point guard Stephon Marbury is awesome, he’s turning down endorsement deals and bring a $15 basketball shoe to market. I’ve always wondered why basketball shoes were so expensive, the answer is – because they can be. It’s an interesting culture hack, and parents/kids who can’t afford $150+ for pricey shoes can still hit the court – It’s like the $100 laptop for hoops.

Parents stand up and cheer as a $15 sneaker enters the game – Los Angeles Times – [via] Link.


  • LeBron James vs. Stephon Marbury: The $150 Shoe vs. the $15 Shoe – Link.
  • USA : Stephon Marbury & Steve & Barry’s expand Starbury Collection – Link.
  • LeBron suggests that for him, high standards put Nike over Starburys – Link.

2 thoughts on “$15 sneaker – culture hacking

  1. rleaf says:

    This movement will need a few other stars to jump on so that peer teasing and scolding gets diffused.

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