Christopher J. Alden is the founder of Palace Games, a live action game company, based in the historic Palace of Fine Arts, that creates unique and immersive experiences designed for team building, special occasions, and fun with family and friends. He previously started and/or ran several media, technology, and internet companies, including "the bible of Silicon Vally" Red Herring (co-founder), Rojo Networks (co-founder), and Six Apart Ltd (CEO) and he co-created the Tugboat Institute.