craft-business

Nervous System’s Tradeshow Booth

Craft-tech superstar Jessica Rosenkrantz at Nervous System writes: “We wanted to create a booth that would allow us to show all of our products, from flat jewelry to lamps and our new porcelain cups and plates without feeling crowded.”

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Crafting Your Online Presence: A Good New Year’s Blog Re-Org

Crafting Your Online Presence: A Good New Year’s Blog Re-Org

(Image by juhansonin, via Flickr) By Diane Gilleland The longer you blog, the more your blog will subtly change. And this is a good thing. After all, you’re always evolving as a person, so why wouldn’t this be reflected in your blog? But, as your blog changes and grows, you’ll want to make sure your […]

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Crafting Your Online Presence: Twitter Tools

(Image by clevercupcakes, via Flickr Creative Commons) By Diane Gilleland Twitter is such a great tool for meeting people, connecting with them, and promoting stuff. But it can be very time-consuming to use, and it’s also pretty easy to misuse. Luckily, there are so many helpful extras to make your tweeting easier and more effective. […]

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What Do Your Readers See When They Look at Your Blog?

(Photo by minifig, via Flickr Creative Commons) By Diane Gilleland I was excited to see this recent post on Craft Leftovers, in which Kristin examined what kinds of blogs she likes to read best, and then compared their main qualities to her own blog. She learned a lot in the process, and I think this […]

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Crafting Your Online Presence: Social Media Marketing

(Photo by Amarand Agasi, via Flickr Creative Commons) Who Has Time for Social Media Marketing during the Holiday Season? You Do! By Diane Gilleland Blogging, Facebook, Twitter – they can be fantastic marketing tools, but there’s no denying that, to do them right, you have to invest a lot of time and energy. Well, we’re […]

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Etsy’s Guide to Custom Work

Etsy’s Guide to Custom Work

Wow, fantastic article by Danielle @ Etsy: Sometimes our buyers need a little push. I’ve experienced this firsthand, so I wanted to put together a guide to selling custom work. I put a call out in the Etsy Forums to gain wisdom from those who have experience selling custom work and the response was fabulous! […]

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Poketo for Target

Poketo is an innovator in artist-designed lifestyle wares and it’s so cool to see their new collaboration, Poketo for Target featuring a new collection of some amazing totes, bags, wallets, umbrellas, and more! I first met Angie Myung and Ted Vadakan from Poketo many years ago while we were all traveling around in the craft […]

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